How to Build a Playbook Salespeople Love (and Use)
Learn how a fast-growth enterprise software company is using technology-enabled sales process playbooks to drive sales execution excellence.
Early stage enterprise software companies face a unique set of sales execution challenges that if not properly managed can inhibit their growth trajectory, and hence their ability to raise additional funding at a high valuation. And there is little margin for error.
During this course, you will learn how a fast-growth enterprise software company is using technology-enabled sales process playbooks to drive sales execution excellence by guiding its reps and managers to rapidly learn and consistently apply deal, conversation, and forecast management best practices at each stage of its sales process across multiple vertical markets.
To realize scalable, sustainable, and predictable sales success, it's not what you sell, but how you sell (and coach) that matters. That’s where sales execution excellence comes in.
What You Will Learn
- Why your sales process is the key to enabling sales execution excellence
- How to design, develop and enable a sales process playbook to drive sales execution excellence
- How to use playbooks to transform your SDRs into vertical market SMEs
- How to use playbooks to turn first-time managers into expert coaches
- How to create an “automated” coaching system to ensure best practice application
- How to technology-enable your sales process playbook to guide your SDRs, reps, and managers to accurately assess and successfully advance specific leads and deals
What You Get
- 1 hour video lecture/webinar
Sales Hacker is focused on building and shaping the future of sales through educational, actionable, and unbiased content and events. Data is cheaper and more accessible than ever before. Both buyer and seller have endless amounts of information at their fingertips. Sales is changing and evolving for the better, and we’re here to keep you ahead of the competition.